Veteran singer, Sound Sultan in a recent chat with Saturday Beats, opened up on just how much he has sacrificed in his career and how he still manages to remain relevant in the industry despite changing sounds and message.
In his words:
“I sacrificed a lot in my career because I didn’t want to contradict my message. Do you think I don’t want money from politicians? They offered me millions but then, I cannot eat my own words. I have to stand for what I believe in. The most important thing to me is the people. I don’t regret refusing the money they offered me because it is not who I am. With due respect to those that collect money from politicians, I am a very contented person. If it is not in line with my principles, no one can tempt me. It is just the way I live my life. I am into the message I preach.
“The problem is that the people that we are trying to reach with these messages are divided already. They are divided by money, tribe, political parties and other factors. I am trying to represent one Nigeria but they would not let me be. Sadly, the same people you are trying to represent would accuse you of collecting money from a political party. The most important thing is to sustain the message and those who want to listen would do so.
“Anytime you have an opportunity to lend your voice, please do. It is not until something happens to you that you have to lend your voice to a cause. If you find yourself in a position where you can use your voice and people can reach out to you for a cause because you have a lot of following on social media and your word is your bond; if you are called to support a cause, you need to selflessly support it. Once you realise that it is a well- meaning cause, support it.”